Net Worth Ranker
What Is Selena Gomez’s Net Worth?
As of March 2025, Selena Gomez’s net worth is estimated to be $1 billion. This substantial wealth is largely attributed to her successful makeup company, Rare Beauty, launched in September 2020.
Selena Gomez, born on July 22, 1992, in Grand Prairie, Texas, began her entertainment career at a young age. Her early television roles included appearances on “Barney & Friends” from 2002 to 2004, where she played Gianna in 14 episodes alongside Demi Lovato. She earned $30,000 per episode for her work on “Wizards of Waverly Place”.
Gomez’s career progressed with roles on Disney Channel shows, including a recurring role on “Hannah Montana” in 2007 and a lead role in “Wizards of Waverly Place,” which aired 106 episodes from 2007 to 2012. Beyond television, she has appeared in films like “Another Cinderella Story,” “Princess Protection Program,” and “Ramona and Beezus.”
In 2021, Selena began starring in the Hulu series “Only Murders in the Building” alongside Steve Martin and Martin Short.
Selena Gomez’s Diverse Income Streams
Selena Gomez has built a strong presence on social media platforms. As of this writing, she has more than 58 million followers on TikTok and more than 420 million followers on Instagram. Her YouTube channel boasts over 33 million subscribers and has generated nearly 13 billion views. This massive following makes her one of the highest-paid endorsers, with estimates suggesting a single Instagram post can be worth $3.5 million to a brand. She earns between $500,000 and $800,000 for a sponsored post.
In September 2017, Gomez signed a two-year, $30 million endorsement deal with Puma, becoming the face of the brand alongside Rihanna. This deal involved Gomez promoting Puma’s activewear and footwear lines, showcasing her influence in the fashion and athletic wear industry. In December 2016, she signed a $10 million endorsement deal with Coach, allowing her to create her own line for the brand and appeal to a younger demographic.
Selena Gomez’s journey in music includes three studio albums as part of Selena Gomez & The Scene, all achieving Gold status. As a solo artist, she has released three studio albums, two EPs, and one compilation album. These musical endeavors have contributed significantly to her overall earnings.
In 2020, Selena became an investor and co-owner of the ice cream brand Serendipity. Selena is the co-founder of a mental health startup called Wondermind. In August 2022, Wondermind raised $5 million at a $100 million valuation. Serena Williams’ venture fund, Serena Ventures, led the round alongside Lightspeed Venture Partners and Sequoia Capital.
Rare Beauty, launched in September 2020 with an exclusive drop at Sephora, has become a major factor in Selena Gomez’s financial success. In 2022, the company generated at least $100 million in revenue, with estimates suggesting $350 million in 2023. Based on a conservative 4x revenue multiple, Rare Beauty’s valuation could be at least $1.4 billion. In early 2024, Selena was reportedly considering a $2 billion acquisition offer, with her owning 51% of the brand. Rare Beauty focuses on moderately priced, accessible products, with most items costing between $5 and $30. The brand donates 1% of all sales to its philanthropic fund, which has raised over $5 million.
Real Estate Holdings and Selena Gomez’s Net Worth Milestones
Selena Gomez has a history of real estate investments. In July 2011, she purchased a home in Tarzana, California, for $2.175 million. This 4,500-square-foot home on an acre of land, previously owned by Jonah Hill, featured five bedrooms and five bathrooms. Selena sold this property in October 2014 for $3.45 million.
In 2014, Gomez acquired a house on 3.15 acres in a Calabasas gated community for $3.69 million. She later sold it at a loss to rapper French Montana, who listed the home in February 2020 for $6.6 million. In 2015, she bought a home in Fort Worth, Texas, for an undisclosed amount, listing it for $3.499 million in 2016 and eventually selling it in October 2020 for $2.4 million.
In 2017, Selena purchased a home in Studio City, California, for $2.249 million, selling it a year later for $2.3 million. In April 2020, she bought an 11,500-square-foot home in Encino, California, for $4.9 million. This home, custom-built by Tom Petty in the late 1980s, was later sold by Petty’s ex-wife after foreclosure in 2015. In February 2025, Selena and fiancé Benny Blanco reportedly paid $35 million for a home in Beverly Hills. As of this writing, the purchase structure between Benny and Selena on the home is not known. Who’s Richer? Selena Gomez compared to Justin Bieber.
Selena Gomez was added to CelebrityNetWorth in December 2009 with a net worth of $1 million. By 2011, her net worth reached $5 million, and by April 2013, it surpassed $10 million after releasing her debut solo album. Her net worth topped $18 million in 2015, largely due to her Instagram presence. Thanks to deals with Puma and Coach, album sales, and acting roles, her net worth reached $60 million in mid-2018. By 2019, Selena Gomez’s net worth was estimated at $75 million. In July 2023, her net worth was estimated at $800 million, primarily due to Rare Beauty. In September 2024, Selena officially became a billionaire.
Selena Gomez is a UNICEF Goodwill Ambassador. Gomez traveled to Ghana for a week in 2009 to witness first-hand the grave conditions of impoverished children who lacked necessities like clean water and nourishment. She used her star power through UNICEF to bring awareness to Ghana. She also traveled to Chile to meet the families of UNICEF’s Programa Puente program, which helps families develop the skills needed for raising children. Gomez is the ambassador of Do.Something.org and is also involved with the charity RAISE Hope for Congo. In 2012, she was named ambassador of the Ryan Seacrest Foundation. She is known for making frequent appearances at children’s hospitals.
