Net Worth Ranker
What Is Alexis DeJoria’s Net Worth?
Alexis DeJoria, a prominent figure in American drag racing, has accumulated a significant net worth, estimated at $100 million. This wealth is primarily attributed to her successful career as a professional drag racer and her association with her father, John Paul DeJoria, the billionaire co-founder of Paul Mitchell hair care products and the Patron Spirits Company.
Alexis DeJoria’s Career in Drag Racing
DeJoria’s journey into drag racing began in 2005 when she started competing at the amateur level. She quickly progressed, showcasing her talent and dedication to the sport. Her early career involved racing in the NHRA Super Gas category, driving a 1963 Corvette Roadster. Within a year of her debut, she achieved a significant milestone by winning the Sportsman Nationals in Fontana, California. This early success demonstrated her potential and set the stage for her future achievements.
By 2009, DeJoria was competing in cars with approximately 3,000 horsepower, highlighting the increasing intensity and demands of the sport as she advanced. That same year, she established her own team, Stealth Motorsports, showcasing her entrepreneurial spirit and commitment to having greater control over her racing endeavors. This decision allowed her to manage her career and make strategic choices that aligned with her goals.
In 2010, while racing under the Stealth Motorsports banner, DeJoria made racing history by participating in the first-ever “woman vs. woman” race in her class. This event was a significant moment, celebrating female participation and excellence in drag racing. It underscored DeJoria’s role as a trailblazer and a competitive force in a traditionally male-dominated sport.
DeJoria’s career reached new heights in 2011 when she secured her first NHRA national event win in Top Alcohol Funny Car at the NHRA Northwest Fall Nationals. This victory was particularly notable as she became only the second woman ever to achieve this in the competition. It solidified her status as a top-tier driver and a serious contender in the Top Alcohol Funny Car division.
Later in 2011, DeJoria transitioned to Kalitta Motorsports, joining as their fourth member and second funny car driver. This move marked a significant shift in her career, providing her with access to greater resources, advanced technology, and a larger support team. Simultaneously, she transitioned to racing a nitro funny car at the 2011 Texas Fall Nationals, a move that elevated her to the highest echelons of drag racing.
Her performance in nitro racing was impressive. In 2013, she achieved four semi-final finishes, demonstrating her consistency and ability to compete at a high level. The following year, in 2014, she etched her name in the record books by becoming the first woman ever to make a sub-four-second pass during the NHRA Winternationals at Pomona. This historic achievement showcased her skill and the advanced capabilities of her nitro funny car.
In March 2014, DeJoria secured her first Funny Car win in Phoenix, Arizona, further cementing her status as a top competitor in the division. Just a few weeks later, she followed up with her second win at a race in Las Vegas, showcasing her ability to perform consistently at different venues and under varying conditions.
During the same year, in May, she broke a Funny Car track record at the Atlanta Dragway race track, earning her the number one qualifier position. This accomplishment underscored her ability to push the limits of her vehicle and demonstrate exceptional driving skills. The track record highlighted her competitive edge and her capability to extract maximum performance from her equipment.
The summer of 2014 saw DeJoria break the Brainerd International Raceway’s Funny Car elapsed time (ET) record by completing a pass in just over four seconds. She then surpassed her own record by completing the pass in just under four seconds, marking the first sub-four-second Funny Car pass at the Brainerd International Raceway. This was a significant milestone, demonstrating her continued improvement and the cutting-edge technology of her racing setup.
Continuing her impressive performance, DeJoria won the U.S. Nationals in Indianapolis in September 2014, one of the most prestigious events in drag racing. This victory was a crowning achievement, showcasing her ability to perform under pressure and compete against the best drivers in the sport. The U.S. Nationals win added significant prestige to her career and solidified her status as a top-tier Funny Car driver.
In 2015, DeJoria continued to perform at a high level, reaching the final round in Top Fuel Funny Car at the NHRA Summer Nationals in Englishtown. This consistent performance highlighted her ability to compete at the highest levels of drag racing, showcasing her skill and dedication to the sport.
In July 2016, DeJoria experienced a setback when she was involved in a collision at the NHRA Sonoma Nationals. The crash resulted in a damaged car, and DeJoria sustained minor injuries and bruising. Despite the incident, she demonstrated resilience by returning to racing just five weeks later, showcasing her commitment to the sport and her determination to overcome challenges.
In 2017, DeJoria announced a temporary break from racing to focus on other areas of her life. However, she returned to the sport in late 2019, resuming her career in 2020. It took her a few months to regain her competitive edge, but she eventually returned to a high-performing level. She finished in the number one spot in the qualifying competition prior to the 20th Thunder Valley Nationals at the Bristol Dragway, marking her best effort since the Charlotte-Four-Wide-Nationals in 2016. This comeback demonstrated her perseverance and commitment to the sport after her hiatus.
Alexis DeJoria’s Family and Personal Life
Alexis DeJoria was born on September 24, 1977, in Venice Beach, California, to John Paul DeJoria and Jamie Briggs. Her father’s co-founding of the Paul Mitchell line of hair products and The Patron Spirits Company has undoubtedly influenced her financial status and provided her with opportunities that may not have been available otherwise.
DeJoria’s personal life has also been a subject of public interest. She was engaged to Jesse James in 2012, and they married in March 2013. James, known for his involvement with West Coast Choppers and his previous marriages to Karla James, Janine Lindemulder, and actress Sandra Bullock, brought additional media attention to DeJoria’s life. In 2020, after seven years of marriage, the couple announced their divorce, with DeJoria citing James’ infidelity as a contributing factor. Before her marriage to James, DeJoria had a daughter named Bella from a previous relationship. She also became a stepmother to James’ children, Chandler, Sunny, and Eli.
Alexis DeJoria: Financial Details and Assets
While precise details of Alexis DeJoria’s financial holdings are not publicly available, her $100 million net worth suggests a diversified portfolio that likely includes investments, real estate, and other assets. As the daughter of a billionaire, she may have also benefited from family trusts or inheritances that contribute to her overall wealth.
DeJoria’s career as a professional drag racer has undoubtedly contributed to her income, with winnings, endorsements, and sponsorships adding to her financial resources. While specific figures for these earnings are not public, successful drag racers often secure lucrative deals with automotive companies, energy drink brands, and other sponsors who align with the sport’s high-octane image.
Her association with her father’s companies may also play a role in her financial portfolio. While it is not known whether she holds a formal position within Paul Mitchell or Patron, her familial connection could provide her with investment opportunities or other financial benefits.
Furthermore, DeJoria’s entrepreneurial venture, Stealth Motorsports, likely involved significant financial investments and may have generated revenue through sponsorships and team operations. While the team was eventually dissolved when she joined Kalitta Motorsports, it provided her with valuable business experience and potentially contributed to her overall financial acumen.
Additional Information
Alexis DeJoria’s career began with NHRA in 2005. Only eight months after her debut she won the Sportsman Nationals in Fontana, California. Over the next couple of years, she raced on the West Coast in the Top Alcohol Funny Car. At the 2011 NHRA Northwest Fall Nationals, she won her first NHRA national event in Top Alcohol Funny Car. She was only the second-ever woman to win in the competition.
In 2014, she became the first woman ever to make a sub-four-second pass during the NHRA Winternationals at Pomona. In March of that year, she picked up her second win at a race in Las Vegas. In May, she broke a Funny Car track record at the Atlanta Dragway race track. During the summer of 2014, she broke the Brainerd International Raceway’s Funny Car ET record by completing a pass in just over four seconds.
In 2015, DeJoria continued performing at a high level. She reached the final round in Top Fuel Funny Car in the NHRA Summer Nationals at Englishtown. She did suffer an injury in 2016 after hitting a wall at the NHRA Sonoma Nationals in July. The collision resulted in a crashed car, and DeJoria sustained minor injuries and bruising. In 2017, she announced that she would be taking a brief break from racing in order to focus on other areas of her life. She announced the return of her hiatus from the sport in late 2019. She did return in 2020.
