Overview

Brian Tracy is a Canadian-American motivational public speaker, entrepreneur, and self-development author renowned for his expertise in personal and professional development. Born on January 5, 1944, he has become a leading authority on the psychology of success. Tracy’s career spans several decades, during which he has written over 80 books translated into numerous languages, including popular titles like ‘Eat That Frog!’ and ‘The Psychology of Achievement’. He is the Chairman and CEO of Brian Tracy International, a company providing training and development for individuals and organizations. Tracy has consulted for more than 1,000 companies and addressed over 5,000,000 people in seminars and talks worldwide. His work has been featured in major media outlets, and he continues to inspire individuals to achieve their personal and business goals through his coaching programs, seminars, and online courses like Brian Tracy University.

Brian Tracy International

Chairman and CEO

What Is Brian Tracy’s Net Worth?

Brian Tracy, a Canadian-American entrepreneur, motivational public speaker, author, and personal and professional development trainer, has an estimated net worth of $15 million as of 2025. This estimation is based on his successful career spanning several decades, marked by diverse ventures and achievements in the fields of self-help and business training.

Early Life and Career Beginnings

Brian Tracy was born on January 5, 1944, in Charlottetown, Prince Edward Island, Canada. Growing up, his family faced financial difficulties. He gained early life experiences working on a tramp steamer for eight years, which allowed him to travel to over 80 countries. He did attend the University of Alberta in Edmonton, Alberta. Before establishing his own company, Brian held the position of Chief Operating Officer at a development company with $265 million in assets.

Brian Tracy International and Speaking Engagements

In 1984, Tracy founded Brian Tracy International, a company specializing in individual and organizational training and development. The company is headquartered in Solana Beach, California. Through this company, he has consulted for over 1,000 companies and addressed more than 5,000,000 people in over 4,000 talks and seminars across the U.S., Canada, and 40 other countries worldwide. As a keynote speaker and seminar leader, he addresses over 250,000 individuals each year. His speaking engagements cover topics such as leadership, sales, self-esteem, goals, strategy, creativity, and success psychology, with live event fees ranging from $20,000 to $30,000 and virtual event fees between $10,000 and $20,000.

Author and Media Presence

Brian Tracy has authored over 80 books, many of which have become international bestsellers and translated into dozens of languages. His popular works include “Earn What You’re Really Worth,” “Eat That Frog!”, “No Excuses! The Power of Self-Discipline,” and “The Psychology of Achievement.” In addition to his books, he has written and produced over 300 audio and video learning programs, including the worldwide bestseller “The Psychology of Achievement,” which has been translated into more than 20 languages. Tracy’s work has been featured in major media outlets such as NBC, FOX, KPBS, CBS, Business Week, The Huffington Post, Success Magazine, Entrepreneur Magazine, Forbes, Oprah.com, and ABC News.

Brian Tracy’s Business Ventures

Besides Brian Tracy International, Brian Tracy is also the President of three companies located in Solana Beach, California. He launched Brian Tracy University, an online platform providing courses on sales and entrepreneurship. Furthermore, Brian Tracy offers a business opportunity for accomplished professionals to build their own successful training consultancy. This involves utilizing Brian Tracy’s programs, developed from 35 years of research and feedback, to help businesses achieve the next level.

Additional Ventures and Recognition

Prior to establishing Brian Tracy International, Brian Tracy served as the Chief Operating Officer of a $265 million development company. He has been involved in sales and marketing, investments, real estate development and syndication, importation, distribution, and management consulting. Tracy also participated in the 2003 California gubernatorial recall election as an independent candidate. Global Gurus ranked Brian Tracy as the #7 motivational speaker globally in 2021.

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