Overview

Ernest Alexander “Ernie” Boch Jr. (born February 15, 1958) is an American billionaire businessman and philanthropist. He is the former CEO of Boch Enterprises, an automobile sales and service business started by his grandfather, Andrew Boch. Ernie Jr. is currently the CEO of Subaru of New England. He is also a local celebrity in the Greater Boston area, known for his passion for music, television cameos, and creative approach to advertising and selling cars. Boch founded “Music Drives Us” in 2005, a regional project supporting music in New England. He owns a large mansion in Norwood, Massachusetts, filled with rare sports cars and guitars. He also owns a private jet.

Subaru of New England

CEO

What Is Ernie Boch Jr.’s Net Worth?

Ernie Boch Jr., an American businessman, possesses a considerable fortune, with his net worth estimated at $600 million. This substantial wealth is primarily derived from his inheritance and management of Boch Enterprises, a prominent automobile sales and service business. Boch Enterprises’ origins trace back to 1945 when Ernie Boch Jr.’s grandfather, Andrew Boch, acquired a Nash Motors franchise in Norwood, Massachusetts. This initial venture laid the foundation for what would become a thriving automotive empire.

The Boch Automotive Empire

Andrew Boch’s entrepreneurial spirit led him to transform the Nash/Rambler franchise into the top-selling Rambler dealership in the United States. Later, his son, Ernie Boch Sr., assumed leadership and expanded the business into a multi-faceted enterprise known as Boch Enterprises. Ernie Boch Sr. is credited with pioneering the “Automile” concept, which clusters multiple car dealerships in a single area, creating a convenient shopping experience for consumers. In the 1970s, Ernie Sr. made a strategic decision to incorporate Japanese car brands, such as Subaru and Toyota, into the Boch Enterprises portfolio. While initially met with skepticism, these fuel-efficient vehicles gained popularity during the oil crisis, significantly contributing to the company’s growth. Over time, Boch Enterprises added Honda, Kia, and Mitsubishi dealerships, solidifying its position as a major player in the automotive industry.

Ernie Boch Sr.’s contributions extended beyond dealership operations. He also established Boch Broadcasting, which owned and operated radio stations like WCOD-FM, WXTK-FM, and WTWV-FM. Upon his passing in 2003, Ernie Boch Jr. inherited the family business, continuing the legacy of automotive excellence. Ernie Jr. further expanded the business by introducing luxury brands like Ferrari and Maserati. In October 2015, he sold five dealerships while retaining ownership of the Ferrari and Maserati franchises. The sold dealerships continued to operate under the “Boch” name until late 2023, before being rebranded under the “Nucar” umbrella. Ernie Jr. continues to serve as President and CEO of Subaru of New England. Ernie Boch Jr. began his journey with the family business at the age of 13.

Ernie Boch Jr.’s Assets and Investments

Ernie Boch Jr.’s assets extend beyond his business ventures. He owns several private jets, including a 2005 Citation Sovereign, valued at $15 million, which he is certified to fly himself. For international travel, he often leases Gulfstream GV, Gulfstream G550, or Bombardier Global jets. As the head of an automotive empire, Ernie Jr. has cultivated an impressive collection of cars. His first car was a 1971 Volkswagen Beetle, purchased from his family’s used-car department when he was 16. As the owner of one of the largest Subaru dealerships in the country, his primary vehicle is a customized Subaru Forester, reportedly modified into a stretch limousine with a $100,000 investment. Additionally, Ernie Jr.’s collection features rare vintage cars, including Bentleys and Ferraris. Noteworthy cars include a 1970 Ferrari previously owned by Frank Sinatra, a fiberglass replica of the Batmobile, a 1965 Ferrari 330 GT 2+2, a 1979 Ferrari 512 BB, and a Ferrari Roma.

Ernie Jr.’s primary residence is a mansion in Norwood, Massachusetts, which he has significantly expanded over time. Initially purchasing two acres in the 1990s for $430,000, he gradually acquired surrounding properties, demolishing some to create an expansive estate. He has reportedly invested $100 million in home acquisitions and property development, transforming the area into a private enclave surrounded by tall hedges. The main mansion spans 22,000 square feet and includes a 40-car garage salon. In addition to his Norwood mansion, Ernie Jr. owns a 200-acre property in Vermont, acquired for $7.1 million, and a condo on the 43rd floor of One Dalton in Boston, purchased for $5.52 million in 2020. Upon his father’s death in 2003, Ernie inherited the family’s 15,000-square-foot mansion in Vineyard Haven, Massachusetts. He initially planned to convert the property into a bird sanctuary, but the property now belongs to his siblings. Around 2006, Ernie acquired property on Nevis Island in the Caribbean. He commissioned a 4,200-square-foot home in British Colonial style within the Four Seasons Resorts Estates compound. In 2016, he listed the Nevis Island home for sale at $7.2 million. Ernie Boch Jr.’s net worth is also influenced by his philanthropic activities.

Philanthropy and Other Ventures

Ernie Boch Jr.’s passion for music led him to establish Music Drives Us, a charity dedicated to supporting music education, awareness, and preservation. In 2005, he joined the board of trustees at Berklee College of Music. He continues to perform music with his band, Ernie and the Automatics. In January 2021, Ernie Jr. donated $1 million to Dave Portnoy’s Barstool Fund, which aided small businesses affected by the COVID-19 pandemic.

Ernie Boch Jr.s net worth continues to benefit from his business endeavors, his dedication to philanthropy, and strategic investments. He sold five of the family’s dealerships in October 2015 while personally retaining the Ferrari and Maserati dealerships. Ernie Boch Jr. has been working in the family business since he was 13 years old, this has certainly helped bolster his net worth.

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