Overview

Fabio Lanzoni, known mononymously as Fabio, is an Italian-American actor, fashion model, and spokesperson. Born on March 15, 1959, in Milan, Italy, he gained widespread recognition as a romance novel cover model during the 1980s and 1990s, appearing on hundreds of covers. Beyond modeling, Fabio has built a diverse career encompassing acting roles in television and film, including cameo appearances as himself in movies like ‘Dude, Where’s My Car?’ and ‘Zoolander’. He has also been a spokesperson for well-known brands such as ‘I Can’t Believe It’s Not Butter!’ and the American Cancer Society. In addition to his modeling and acting work, Fabio launched a clothing line at Walmart’s Sam’s Club division in 2003 and established Healthy Planet Vitamins, a brand selling protein, glutamine, and colostrum products, in 2008. He became a U.S. citizen in 2016 and resides in Los Angeles.

Healthy Planet Vitamins

Owner

What Is Fabio Lanzoni’s Net Worth?

Fabio Lanzoni, the Italian model, actor, author, and spokesperson, has accumulated a net worth of $10 million. This financial standing is primarily attributed to his extensive and successful modeling career, which initially propelled him into the limelight. Beyond modeling, Fabio has diversified his income streams through writing, acting in commercials, and appearing in television series.

Early Career and Modeling Success

Fabio Lanzoni was born on March 15, 1959, in Milan, Italy, to Flora Carnicelli Lanzoni and Sauro Lanzoni. His father was a mechanical engineer and owned a conveyor belt company. Fabio’s journey into the world of modeling began after being discovered by a photographer while working out. Initially, he worked as a model and film star in Italy before relocating to New York City. In New York, he signed with the Ford Agency, where he modeled for print ads for brands like Gap and appeared in TV spots for Nintendo. One notable early role was his appearance as the hero Kuros on the cover of the 1989 video game “Ironsword: Wizards and Warriors II” for NES.

Fabio achieved widespread recognition through his appearances on the covers of over 400 romance novels, predominantly in the 1980s and 1990s. This consistent presence on romance novel covers led to a significant increase in book sales. According to Fabio, an executive at one of the publishing houses confided that his image on a cover dramatically boosted the book’s popularity and sales figures.

Television and Acting Roles

Fabio transitioned from modeling to television with a starring role in the syndicated TV series “Acapulco H.E.A.T,” where he played the character Claudio. During this period, he also appeared in calendars and fronted a fragrance campaign for Mediterraneum by Versace. He also appeared in commercials for “I Can’t Believe It’s Not Butter!” becoming the face of the brand.

He made several appearances on “The Bold and the Beautiful,” portraying a close friend of Sally Spectra, played by Darlene Conley. Fabio also appeared in an episode of “Step by Step” titled “Absolutely Fabio.” Additionally, he featured in two Nickelodeon series, “Ned’s Declassified” and “Big Time Rush.” In 2005, Fabio hosted the reality TV series “Mr. Romance,” which featured male contestants vying for the chance to become a romance novel cover model. In 2010, he played Captain Hawk in an episode of “The Suite Life on Deck” called “Senior Ditch Day.” Furthermore, Fabio has made cameo appearances in films such as “Dude, Where’s My Car?,” “Spy Hard,” “Zoolander,” and “Bubble Boy.”

Authorial Ventures and Other Endorsements

In 1994, Fabio released an album titled “Fabio After Dark.” As an author, Fabio co-wrote a series of historical romance novels with Eugena Riley, including “Pirate,” “Rogue,” “Comanche,” “Viking,” and “Champion.” He collaborated with Wendy Corsi Staub on three additional books: “Dangerous,” “Wild,” and “Mysterious.” Robert Gottlieb served as his literary agent starting in 1992.

Outside of his “I Can’t Believe It’s Not Butter!” campaign, Fabio has been a spokesperson for Geek Squad, Oral-B’s Sensitive Advantage Toothbrush, and Nationwide Insurance. In 2006, his Nationwide commercial aired during the Super Bowl and garnered over one million views within two weeks. Other endorsements included Wickes Furniture, Ames Hardware, and Old Spice. In July 2006, Old Spice launched a YouTube campaign where Fabio challenged Isaiah Mustafa to replace him as the New Old Spice Guy. Mustafa won, with the videos receiving over nine million views in a week and rising to #4 on YouTube.

Personal Life and Noteworthy Events

Fabio became a U.S. citizen in 2016 and resides in Los Angeles. On March 30, 1999, he was struck in the face by a goose while riding Apollo’s Chariot roller coaster at Busch Gardens in Williamsburg, Virginia. The goose died upon impact, and Fabio sustained a cut on his nose. In 2017, his West Valley home was burglarized, resulting in the theft of over $200,000 in items, including a safe containing watches and gold coins.

Fabio has been known to own several luxury vehicles, including a Ferrari 458 Italia, valued at approximately $250,000, and a Bentley Continental GT, with an estimated price of $200,000. These vehicles contribute to his overall asset portfolio.

In addition to his real estate in Los Angeles, Fabio has made investments in various tech startups and health-related ventures. Though specific figures are not publicly available, these investments are believed to contribute a significant portion to his overall earnings, supplementing his income from modeling, acting, and endorsements.

Fabio Lanzoni: A Summary of His Net Worth

Fabio Lanzoni’s $10 million net worth reflects his successful and multifaceted career. His initial breakthrough in modeling, particularly his prominence on romance novel covers, established a solid financial foundation. His transition to television, acting roles, and spokesperson positions for various brands further enhanced his income. Additionally, his forays into writing and other entrepreneurial ventures have contributed to his overall financial success. Fabio Lanzoni’s career is a testament to his ability to diversify and capitalize on his public image across various media platforms, securing his place in popular culture and solidifying his financial stability. His estimated *net worth* remains stable due to his consistent work and strategic investments. The *net worth* calculation includes income from all his ventures, as well as assets and investments. Fabio has successfully maintained a steady income stream throughout his career, enhancing his *net worth* over time.

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