Overview

Gisele Caroline Bündchen, born on July 20, 1980, in Horizontina, Brazil, is a world-renowned Brazilian supermodel, activist, and businesswoman. Discovered at the age of 14, Gisele quickly rose to prominence in the late 1990s and became one of the most recognizable faces in the fashion industry. She gained international fame as a Victoria’s Secret Angel from 1999 to 2006 and has graced the covers of numerous magazines, including Vogue, Elle, and Harper’s Bazaar. Bündchen is credited with ending the ‘heroin chic’ era of modeling and pioneering the ‘horse walk.’ Beyond modeling, Gisele has ventured into acting, appearing in films like ‘Taxi’ and ‘The Devil Wears Prada’. She is also an environmental advocate and has been a Goodwill Ambassador for the United Nations Environment Program since 2009, also created the Agua Limpa Project, which spearheaded clean water in her hometown. She is the author of two New York Times bestsellers, including the cookbook Nourish and Lessons: My Path to a Meaningful Life. Gisele’s success has made her one of the highest-paid models in the world.

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What Is Gisele Bündchen Net Worth?

Gisele Bündchen, the Brazilian supermodel, has amassed a significant net worth of $400 million. This fortune is entirely separate from that of her former husband, Tom Brady, whose net worth stands at $250 million. During their marriage, the couple’s combined net worth was estimated to be $650 million.

Gisele Bündchen’s Modeling Career and Earnings

Bündchen’s financial success stems largely from her highly lucrative modeling career and endorsement deals. Between 2000 and 2020, she earned over $500 million, surpassing Tom Brady’s earnings of $330 million from his NFL career during the same period. She was the highest-paid model in the world from 2002 to 2017, solidifying her position as a top-earning figure in the fashion industry. As of now, Gisele Bundchen has earned $500 million from her modeling and endorsement career alone, which doesn’t include her real estate assets and other non-liquid investments.

One of her most notable contracts was a $25 million deal with Victoria’s Secret, signed in 2000. During her time with Victoria’s Secret, she wore the Red Hot Fantasy Bra in 2000, valued at $15 million and listed in Guinness World Records as the most expensive lingerie ever created. In 2005, she also modeled the Sexy Splendor Fantasy Bra, worth $12.5 million. She ended her contract with Victoria’s Secret in May 2007.

Beyond Victoria’s Secret, Bündchen has worked with numerous high-profile designers, including Missoni, Chloe, Dolce & Gabbana, Valentino, Gianfranco Ferre, Ralph Lauren, and Versace. Her image has graced the covers of over 2,000 magazines, including 37 international editions of Vogue. In 2000 alone, she appeared on three covers of American Vogue, and in January 2000, she was featured on both the U.S. and British editions. By 2015, she had accumulated more than 500 ad campaigns and 800 fashion shows.

She became the spokeswoman for Chanel No. 5 in May 2014. In 2014 and 2015, she appeared in more television commercials in Brazil than any other Brazilian celebrity.

Gisele Bündchen’s Business Ventures and Investments

Bündchen’s entrepreneurial spirit extends beyond modeling. She launched a line of designer sandals called Ipanema under the Brazilian footwear company Grendene. She also owns a Brazilian hotel called Palladium Executive. She released her book called Lessons: “My Path to a Meaningful Life” in 2018. Her book was a New York Times bestseller in the U.S. and was the best-selling book for more than six months in Brazil. The proceeds from her book went to support social and environmental causes.

In June 2021, Gisele and Tom revealed that they had signed an endorsement contract to become “Brand Ambassadors” for the crypto exchange FTX. According to a bankruptcy court filing on January 10, 2023, Gisele received 686,761 common shares of FTX. Tom received 1,144,861 common shares. At one point, the private market price for a single share of FTX was $31.25. That would mean combined, Tom and Gisele’s 1.8 million shares were at one point worth around $57 million.

Gisele Bündchen’s Real Estate Portfolio

Bündchen has also invested in real estate across the United States. In May 2013, Tom and Gisele paid $4.5 million for a lot in a gated community in Brookline, Massachusetts. In August 2019, they listed this home for $39.5 million, but it has not sold yet.

In 2009, Tom and Gisele bought an undeveloped plot of land in LA’s Brentwood neighborhood for $9 million. Over the next three years, they spent an additional $20 million constructing a 14,000-square-foot home. In May 2014, Dr. Dre bought the property from them for $50 million, resulting in a $21 million profit.

In 2018, Tom and Gisele paid $25.5 million for a 12th-floor unit in a New York City building. They sold this unit in December 2020 for $40 million. They still own a smaller unit in the same building, which has 4,300 square feet of living space overlooking the Hudson River.

In late 2020, Tom and Gisele paid $17 million for a two-acre estate on Miami’s ultra-exclusive Indian Creek island, also known as Billionaire Bunker. Tom and Gisele tore down the existing 5,700-square-foot mansion so they could build a new, much larger mansion in its place.

Tom and Gisele own a property at the Yellowstone Club in Big Sky, Montana. Condos in the property go for $6 million, homes go for $30 million+.

Early Life and Career Beginnings

Gisele Bündchen was born on July 20, 1980, in Horizontina, Rio Grande do Sul, Brazil. In 1993, Gisele, Patricia, and Gabriela took a modeling course to correct their bad posture. In 1994, Gisele was discovered in a mall in Sao Paulo by Elite Model Management. She placed second in the Elite Model Look contest. In early 1995, 14-year-old Gisele moved to Sao Paulo to launch her modeling career.

Bündchen got her first big break at New York Fashion Week in 1996. In 1997, she auditioned for 43 shows but was only chosen for two international shows. She was chosen to walk the runway in “Rain,” Alexander McQueen’s Spring 1998 ready-to-wear show. That same year, she posed for ad campaigns for Missoni, Chloe, Dolce and Gabbana, Valentino, Gianfranco Ferre, Ralph Lauren, and Versace. She appeared on the cover of Vogue Paris, British Vogue, and i-D.

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