Net Worth Ranker
What Is Jordyn Woods’ Net Worth
As of 2025, Jordyn Woods’ net worth is estimated to be $6 million. This valuation is derived from her diverse portfolio of ventures, encompassing modeling, social media influence, entrepreneurial endeavors, and television appearances.
Sources of Jordyn Woods’ Income
Woods’ financial success stems from several key revenue streams:
Modeling Career: After being discovered on Instagram and signing with Wilhelmina modeling agency in 2015, Woods rapidly ascended in the fashion world. While specific contract details and earnings from her modeling work for brands such as Christian Siriano, Lane Bryant, and Khloé Kardashian’s Good American clothing company remain undisclosed, modeling remains a consistent source of income. She has also graced the runways of New York Fashion Week, further solidifying her presence in the industry. Based on industry standards, her earnings per runway appearance could range from $5,000 to $20,000, depending on the designer and show’s prominence.
Television Appearances: Woods’ television career began with appearances on “Keeping Up with the Kardashians” and reached a turning point with her co-starring role in the reality show “Life of Kylie” in 2017. These appearances would have generated income, though exact figures remain private. In 2020, her participation as the Kangaroo on “The Masked Singer” would have also added to her income. Celebrity contestants on “The Masked Singer” reportedly earn between $50,000 to $150,000, depending on their level of fame and how long they stay in the competition. Her guest-starring role on “Grown-ish” and leading role in the BET+ film “Trigger” would contribute further to her income.
Entrepreneurial Ventures: Woods has demonstrated a keen business acumen through the launch of her own activewear line, SECNDNTURE, in 2018. This line caters to people of all body sizes and likely generates revenue through online sales and potential partnerships with retailers. The financial performance of SECNDNTURE has not been publicly disclosed but represents a significant component of Woods’ net worth. In 2019, she launched a clothing line with Boohoo.com and a hair extensions line with Easilocks. These collaborations likely involved a percentage of sales or licensing fees, contributing to her earnings.
Kylie Cosmetics Collaboration: A lucrative partnership with Kylie Jenner led to the creation of the Kyle x Jordyn collection, a line within Kylie Cosmetics. Although the precise details of the revenue split remain confidential, the success of Kylie Cosmetics suggests this collaboration generated a substantial profit. Given the popularity of Kylie Cosmetics collaborations, the Kyle x Jordyn collection would be a significant boost to her earnings. Such collaborations can result in earnings of hundreds of thousands of dollars or even millions for the collaborating party.
Social Media Influence: Woods has amassed a substantial following on Instagram, exceeding 12 million followers as of this writing. Her social media presence enables her to secure endorsement deals with various brands. According to industry estimates, influencers with Woods’ following can command anywhere from $10,000 to $50,000 per sponsored post, depending on the brand and the level of engagement. This represents a consistent source of income for Woods.
Other Ventures: Additional income has been derived from ventures such as her appearance on the cover of Cosmopolitan UK in July 2019 and her participation in Rick Ross’s music video. In late 2020, she partnered with PrettyLittleThing to launch the Quarantine Collection. She also started the fitness company FRSTPLACE. While the financial returns from these ventures remain unspecified, they further demonstrate Woods’ entrepreneurial spirit and diversification of income streams.
Jordyn Woods’ Early Life and Career Beginnings
Jordyn Woods was born on September 23, 1997, in Los Angeles, California. Growing up in Oak Park in Ventura County, she attended a predominantly white school. At 13, Woods began homeschooling after her family settled in Calabasas. In 2015, at age 18, Woods signed with Wilhelmina modeling agency after being discovered on Instagram. In 2016, she walked her first runway in the Christian Siriano and Lane Bryant fashion show. From 2016 to 2019, Woods modeled for Khloé Kardashian’s clothing company Good American. In 2017, she walked her first show at New York Fashion Week. These early experiences laid the groundwork for her net worth.
Key Milestones and Turning Points
2015: Signed with Wilhelmina Models.
2017: Co-starred in “Life of Kylie”.
2018: Launched SECNDNTURE activewear line.
2018: Collaborated with Kylie Jenner on the Kyle x Jordyn collection.
2019: Appeared on “Red Table Talk” and launched clothing line with Boohoo.com.
2020: Participated in “The Masked Singer” and launched Quarantine Collection with PrettyLittleThing.
Jordyn Woods’ Personal Life and Real Estate
In 2020, Woods moved into a rented house in Los Angeles after getting allegedly kicked out of Jenner’s home. The abode features multiple bedrooms, a cutting-edge kitchen, an arcade room, and floor-length glass doors that show off a sweeping view of the mountains outside. Given the location and features, the estimated monthly rental cost of the house would range from $15,000 to $30,000.
