Net Worth Ranker
What Is P. Diddy’s Net Worth?
P. Diddy, also known as Puff Daddy, boasts a net worth of approximately $400 million as of today, March 6, 2025. This substantial wealth is attributed to his multifaceted career as a rapper, singer, record producer, entrepreneur, and designer. While he has been a prominent figure among the wealthiest rappers for decades, he has not yet reached billionaire status.
Bad Boy Entertainment and Early Career
Diddy’s rise to global fame began with his record label, Bad Boy Entertainment. As a music executive, he played a pivotal role in launching and shaping the careers of iconic artists like The Notorious B.I.G., Mary J. Blige, and Faith Evans. He also contributed to the production of tracks for renowned musicians such as Usher, Lil’ Kim, Mariah Carey, Boyz II Men, and TLC. In 1994, Diddy launched Bad Boy Records, and soon after, The Notorious B.I.G. released hit singles, which led to Diddy signing other acts such as Carl Thomas, Faith Evans, 112, Total, and Father MC.
Born Sean John Combs on November 4, 1969, in Harlem, New York City, Diddy’s early life included a move to Mount Vernon, New York, following the death of his father. He attended Mount Saint Michael Academy and later enrolled at Howard University in Washington, D.C., to study business. During his time at Howard, he secured an unpaid internship at Uptown Records, commuting from D.C. to New York City via train. He dropped out of Howard during his sophomore year to pursue a full-time position at Uptown Records. By 22, he was the Vice President of Uptown Records. After being fired from Uptown in 1993, Combs established his own label, Bad Boy Entertainment, as a joint venture with Arista Records.
In 1991, he promoted a celebrity basketball game to raise money for AIDS which ended in a stampede that killed nine people and seriously injured 29. No criminal charges were filed, but Diddy ended up paying the victims an undisclosed sum and was fired from Uptown Records.
Music Career and Grammy Awards
In 1997, under the name Puff Daddy, Diddy released his debut single, “Can’t Nobody Hold Me Down,” which reached #1 on the “Billboard” Hot 100 chart and remained on the chart for 28 weeks. His debut studio album “No Way Out” followed in July 2017, earning him five Grammy nominations in 1998 and winning the Grammy Award for Best Rap Album. Subsequently, he released albums like “Forever” (1999), “The Saga Continues…” (2001), and “Press Play” (2006). In 2001, he changed his stage name to “P. Diddy,” and later to “Diddy” in 2005. Due to legal issues, he remains known as “P. Diddy” in the UK.
Diageo Partnership and Earnings
Over the past two decades, Diddy has earned over $1 billion from his business ventures. His partnership with Diageo, a liquor company, played a significant role in popularizing brands like Ciroq vodka and DeLeon tequila. Beginning in 2007, the partnership involved an equal stake in marketing and promoting Ciroc vodka, leading to its global popularity. In 2013, Combs and Diageo co-purchased the DeLeon tequila brand, a premium tequila made from 100% Blue Agave. From 2007 to 2023, Diageo paid Diddy $1 billion for his work with the company. In January 2024, his partnership with Diageo concluded, with Diddy receiving $200 million for his 50% stake in DeLeon.
Other Ventures and Investments
Besides his music career, Diddy has ventured into acting, appearing in films like “Made” (2001), “A Raisin in the Sun” (2008), “Get Him to the Greek” (2010), and “Draft Day” (2014). He was also the executive producer of MTV’s “Making the Band” (2002-2009) and starred in VH1’s “I Want to Work for Diddy” (2008). As a businessman, he launched the Sean John clothing line in 1998, winning the CFDA award for Menswear Designer of the Year in 2004. He heads Combs Enterprises, overseeing his business portfolio, which includes his clothing line, equity in Revolt TV, and a stake in Aquahydrate. In 2019, Diddy invested in PlayVS, a platform for high school esports.
Annual Earnings
Diddy’s annual earnings over the years reflect his diverse income streams:
- 2007: $28 million
- 2008: $35 million
- 2009: $30 million
- 2010: $30 million
- 2011: $35 million
- 2012: $45 million
- 2013: $50 million
- 2014: $60 million
- 2015: $60 million
- 2016: $62 million
- 2017: $130 million
- 2018: $64 million
- 2019: $103 million
- 2020: $55 million
- 2021: $75 million
- 2022: $90 million
These earnings figures demonstrate his sustained success across music, business, and entertainment ventures.
Real Estate Portfolio
Diddy’s real estate investments have been substantial. In 1998, he purchased a home in East Hampton for $2.45 million, later selling it in 2020 for $4.7 million. In 2003, he bought a New York City apartment for $3.82 million, selling it in 2017 for $5.7 million. In 2004, he acquired a 3.5-acre estate in Alpine, New Jersey, for $4 million, eventually selling it in 2016 for $5.5 million.
In September 2014, Diddy purchased a 17,000 square-foot mansion in Holmby Hills, Los Angeles, for $39 million. He took out mortgages worth $25.35 million on the property. In September 2024, he listed this mansion for sale for $61.5 million. The property features eight bedrooms, eleven bathrooms, a 35-seat movie theater, a steam room, a massage room, a beauty salon, and a wine room.
In October 2003, Diddy bought a mansion on the outskirts of Atlanta for $2.6 million, which he sold in 2007 for $1.3 million. In 2009, he purchased a home for Kim Porter in Toluca Lake for $5.25 million, selling it in 2022 for $6.5 million. He also owns a waterfront mansion on Star Island in Miami, bought from Tommy Mottola, with a $14.5 million mortgage. In August 2021, he acquired the adjacent property from Gloria and Emilio Estefan for $35 million, spanning 1.3 acres with 240 feet of water frontage.
Legal Issues and Controversies
In November 2023, Diddy faced allegations of rape and abuse from his former girlfriend, Cassie. These allegations included claims of forced sexual acts and physical and emotional abuse. While Diddy denied the allegations through his lawyer, a private settlement was reached shortly after they surfaced. Subsequently, other women came forward with similar accusations, including an alleged rape in 1991. As a result, Diddy stepped down as Chairman of Revolt TV in November 2023.
On September 16, 2024, Diddy was arrested in New York City by federal agents and indicted on charges of sex trafficking, racketeering, and transportation to engage in prostitution. He pleaded not guilty to these charges on September 17, 2024.
