Net Worth Ranker
What Is Snoop Dogg’s Net Worth?
As of today, February 28, 2025, Snoop Dogg’s net worth is estimated to be around $160 million. This substantial wealth is a result of his multifaceted career encompassing music, acting, entrepreneurship, and media appearances. While it’s challenging to break down the exact percentages of his income from each sector without access to his private financial records, we can infer from his activities and public knowledge.
Early Life and Career Beginnings
Cordozar Calvin Broadus Jr., known to the world as Snoop Dogg, was born on October 20, 1971, in Long Beach, California. He was nicknamed “Snoopy” as a child due to his affection for the Peanuts cartoon character. Though his birth father was Vernell Varnado, Snoop was legally named Cordozar Calvin Broadus Jr. after his mother Beverly married Cordozar Calvin Broadus Sr. He sang and played piano at the Golgotha Trinity Baptist Church and started rapping in the sixth grade. To contribute to his family’s income, he sold candy, delivered newspapers, and bagged groceries. Despite his mother’s efforts to steer him towards choir and football, he became involved with the Rollin’ 20s Crips gang in his teenage years. His early brushes with the law included an arrest for cocaine possession shortly after high school graduation, leading to frequent stints in jail or prison for about three years. Around this time, Snoop, along with his cousins Nate Dogg and Lil’ 1/2 Dead, and friend Warren G, formed a group called 213, named after Long Beach’s area code at the time. This early collaboration laid the foundation for his future success.
Music Career: From Doggystyle to Gospel
Snoop Dogg’s breakthrough came when Dr. Dre discovered his early solo freestyle track, “Hold On,” on a mixtape. Impressed, Dr. Dre invited Snoop to audition and connected him with The D.O.C., who mentored him in structuring lyrics and building verses. This led to Snoop’s prominent feature on Dr. Dre’s 1992 debut solo album, “The Chronic,” which catapulted him into the limelight. His debut album, “Doggystyle,” produced by Dr. Dre and released in 1993 by Death Row Records, debuted at number one on both the Billboard 200 and Billboard Top R&B/Hip-Hop Albums charts. Hit singles from the album included “What’s My Name?” and “Gin & Juice.” It sold over 20 million copies worldwide. His next album, “Doggfather,” released in 1996, also debuted at number one on both Billboard charts. For his next three albums, Snoop left Death Row and signed with No Limit Records, releasing “Da Game Is to Be Sold, Not to Be Told” (1998), “No Limit Top Dogg” (1999), and “Tha Last Meal” (2000). In 2002, he signed with Priority/Capitol/EMI Records, releasing “Paid tha Cost to Be da Boss.” He signed with Geffen Records in 2004 and released “R&G (Rhythm & Gangsta: The Masterpiece,” “That Blue Carpet Treatment,” “Ego Trippin,” “Malice ‘n Wonderland,” and “Doggumentary.” In 2012, after a trip to Jamaica, Snoop announced his conversion to Rastafarianism and adopted the name Snoop Lion. He released a reggae album, “Reincarnated,” along with a documentary of the same name. By 2015, he reverted to Snoop Dogg and released “Bush.” In 2018, he announced his born-again Christian faith and released his first gospel album, “Bible of Love.” His seventeenth solo album, “I Wanna Thank Me,” was released in 2019.
Death Row Records Acquisition
In February 2022, Snoop Dogg acquired the brand name rights to Death Row Records from private equity giant Blackstone. While Blackstone retained ownership of the label’s master recordings and music royalties, Snoop’s acquisition granted him the right to sell merchandise and release music under the Death Row Records brand. The financial details of this transaction were not publicly disclosed, but it was a significant move for Snoop, allowing him to reclaim a part of his early career legacy.
Casa Verde Capital and Cannabis Investments
Snoop Dogg founded Casa Verde Capital in 2015 to manage his investments in the cannabis industry. In August 2015, Casa Verde participated in a $10 million funding round for Eaze, a marijuana delivery service. In September 2015, Casa Verde launched merryjane.com, an online encyclopedia of cannabis-related information. The exact financial returns from these ventures are not publicly available, but these investments demonstrate Snoop’s commitment to the cannabis industry and his ability to capitalize on emerging markets.
Earnings by Year
Snoop Dogg’s earnings have varied over the years, reflecting his diverse income streams and changing market conditions. Here’s a breakdown of his estimated earnings from 2007 to 2023:
- 2007 – $17 million
- 2008 – $16 million
- 2009 – $11 million
- 2010 – $15 million
- 2011 – $14 million
- 2012 – $9 million
- 2013 – $10 million
- 2014 – $10 million
- 2015 – $10 million
- 2016 – $13 million
- 2017 – $17 million
- 2018 – $15 million
- 2019 – $15 million
- 2020 – $8 million
- 2021 – $9 million
- 2022 – $11 million
- 2023 – $10 million
These figures, totaling $210 million over the specified period, highlight the consistency of Snoop’s earning power.
Acting Career and Media Ventures
Beyond music, Snoop Dogg has carved out a successful career in acting and media. He has appeared in numerous films and television shows, both as himself and in fictional roles. He has hosted television programs, including “Doggy Fizzle Televizzle,” “Snoop Dogg’s Father Hood,” “Dogg After Dark,” “WrestleMania,” and “Snoop and Martha’s Potluck Dinner Party” with Martha Stewart. While specific contract details and salary figures for these projects are not publicly available, they contribute significantly to his overall income and brand visibility.
Commercial Endorsements and Business Ventures
Snoop Dogg has secured numerous commercial endorsements with brands like Boost Mobile, Chrysler 200, Orbit Gum, and St. Ides. He also lends his name to products such as Snoop Dogg’s footlong hot dogs, the Snoop Dogg Board Company, and various clothing lines. In 2020, he launched “Snoop Cali Red” wine in partnership with the 19 Crimes brand. While sales figures for the wine were reportedly below expectations as of May 2023, the venture underscores Snoop’s entrepreneurial spirit. In 2019, Snoop created the “Gangsta Gaming League,” his own esports league. In March 2022, he joined FaZe Clan as a member of their Board of Directors, resigning from the position in March of the following year. In 2023, Snoop joined an investment group led by businessman Neko Sparks to try and buy the Ottawa Senators of the National Hockey League.
2024 Paris Olympics Commentary
Snoop Dogg became a popular figure during the 2024 Paris Olympics after NBC hired him and Martha Stewart to provide commentary and interviews. His commentary proved particularly popular with American audiences. NBC reportedly paid Snoop $500,000 per day for his work at the Olympics, in addition to covering his expenses. Over the roughly 20-day period, including travel, Snoop earned $10 million from this venture.
Personal Life and Family
On June 12, 1997, Snoop married his high school sweetheart, Shante Taylor. After filing for divorce in May 2004, they reconciled and renewed their wedding vows in January 2008. They have three children together: sons Corde (born in 1994) and Cordell (born in 1997), and daughter Cori (born in 1999). Snoop also has a son, Julian Corrie Broadus (born in 1998), from a relationship with Laurie Holmond. He became a grandfather in 2015 when Corde had a son with his girlfriend, Jessica Kyzer. Corde had another son who passed away in September 2019, just ten days after birth. Snoop’s first cousins are R&B singers Brandy and Ray J, as well as professional wrestler Sasha Banks. In a 2006 interview, Snoop claimed to have been a professional pimp in 2003 and 2004 but stated that he gave it up to spend more time with his family.
Real Estate Portfolio
In 2007, Snoop Dogg sold his eight-bedroom, 6,527-square-foot Mediterranean-style home in Claremont, California, for $1.83 million. He had purchased the house in 1994 for $660,000 but moved out of it in 2000. His primary residence for the last few decades has been a four-bedroom, 3,808-square-foot house in Diamond Bar, California, which he bought in 1998 for $720,000. In 2021, Snoop acquired a 1-acre property with a six-bedroom mansion in Douglasville, Georgia, for $458,000. He also owns several smaller investment properties in Southern California. While the exact addresses of these investment properties are not publicly available, their presence indicates a diversified real estate portfolio contributing to his overall net worth.
Philanthropy
Snoop Dogg partners with city officials and annually donates turkeys to the less fortunate in Inglewood, California, at Thanksgiving. In 2016, he gave away 3,000 turkeys. These philanthropic efforts, though not directly contributing to his financial wealth, reflect his commitment to giving back to the community.
