Net Worth Ranker
What Is Winnie Harlow’s Net Worth?
Winnie Harlow, the fashion model and public spokesperson for vitiligo, has accumulated a net worth of $5 million. This figure reflects her earnings from a variety of sources, including modeling contracts, brand ambassadorships, appearances in music videos, and her entrepreneurial venture into the skincare industry. A significant portion of her net worth is tied to her modeling career, which took off after her appearance on “America’s Next Top Model.”
Early Career and “America’s Next Top Model”
Chantelle Whitney Brown-Young, now known as Winnie Harlow, was born on July 27, 1994, in Mississauga, Ontario, Canada. Her early life was marked by the diagnosis of vitiligo at age four, a skin condition characterized by the loss of pigmentation. Harlow faced bullying due to her condition, which led to frequent changes in schools and, eventually, dropping out of high school.
In 2014, Harlow’s career trajectory changed significantly when she was discovered on Instagram by Tyra Banks and became a contestant on the 21st cycle of “America’s Next Top Model.” As the only Canadian cast member, she quickly gained recognition for her unique look and compelling story. Harlow was eliminated in the second week of the finals but participated in a comeback series, which she won, allowing her to return to the main competition. Although she was eliminated again in episode 13, finishing in sixth place, the exposure from the show proved invaluable.
Modeling Career and Endorsements
Following “America’s Next Top Model,” Harlow’s modeling career flourished. She became the official brand representative for the Spanish fashion label Desigual, marking her entry into the professional modeling world. Subsequently, she walked the runway at London Fashion Week for the fashion brand Ashish, further solidifying her presence in the industry. In 2015, Harlow modeled for the Italian retail clothing company Diesel and appeared in magazines such as Complex, Cosmopolitan, Ebony, and the Spanish and Italian editions of Glamour. Her presence in these high-profile publications significantly increased her visibility and demand as a model.
Harlow has been featured in advertising campaigns for numerous high-profile brands. These include Fendi, Swarovski, Tommy Hilfiger, Marc Jacobs, Nike, Puma, and Victoria’s Secret. Notably, she walked in the Victoria’s Secret Fashion Show in 2018, becoming the first model with vitiligo to do so. While specific contract details and compensation figures for these campaigns are not publicly available, such endorsements are typically lucrative and contribute substantially to a model’s income and overall net worth.
Music Video Appearances and Other Ventures
In addition to her modeling career, Harlow has made appearances in several music videos, further diversifying her income streams and expanding her public profile. In 2014, she appeared in JMSN’s “The One” and Eminem’s “Guts Over Fear,” featuring Sia. In 2016, she briefly appeared in Beyoncé’s visual album, “Lemonade.” She has also been featured in Calvin Harris and Sam Smith’s “Promises” and Wizkid’s “True Love.” The financial compensation for these appearances varies, but they contribute to her overall earnings.
Harlow has also made appearances on television. In 2015, she showed up in the tenth season of the ABC hidden camera series “What Would You Do?,” hosted by John Quiñones. Later, in 2020, Harlow made guest appearances in episodes of two reality competition series: “RuPaul’s Drag Race” and “Legendary.” On “RuPaul’s Drag Race,” she served as a guest judge in the episode “Madonna: The Unauthorized Rusical,” alongside US representative Alexandria Ocasio-Cortez. The specific compensation for these appearances is not publicly known, but they likely contributed incrementally to her income.
Cay Skin Business Venture
In early 2022, Harlow founded Cay Skin, a skincare and sun care brand. This venture was inspired by her personal experience of being sunburned during a photoshoot when she was asked not to reapply sunscreen to avoid the white residue. Cay Skin products are designed to avoid leaving such residue, catering to a specific need in the market. While the specific revenue and profit figures for Cay Skin are not publicly disclosed, launching and operating a skincare brand can be a significant source of income and contribute substantially to Harlow’s net worth, depending on the brand’s success and market penetration.
Real Estate Assets and Personal Life
In December 2020, Winnie Harlow purchased a home in Tarzana, California, for $3.298 million. This property represents a significant asset within her investment portfolio. In March 2024, she listed this home for sale at $3.695 million. The potential profit from the sale of this property would further increase her net worth.
Winnie has been in a relationship with NBA player Kyle Kuzma since 2020. They became engaged in February 2025.
In summary, Winnie Harlow’s $5 million net worth is derived from her successful modeling career, endorsements, appearances in music videos and television, her entrepreneurial venture with Cay Skin, and her real estate investments.
